Have you ever looked at an NFL ticket price and thought, “Who on Earth can afford to sit THAT close to the action?” Well, turns out, a lot of people. And that’s because NFL teams have mastered a little something called demand-based pricing. Spoiler alert: your campground can do the same—minus the million-dollar jumbotrons and rowdy mascots. Intrigued? Let’s huddle up and break it down.
NFL ticket prices vary depending on the matchup. Cowboys vs. Chiefs? Cha-ching! Preseason game against a team nobody remembers? Not so much. Campground sites are no different. That picturesque waterfront spot or the extra-wide pull-through site? They’re the VIP boxes of your campground, and people will pay a premium for them.
Imagine this: it’s a sunny July 4th weekend, and your campground is buzzing. Why settle for flat rates when demand is soaring? Use those peak seasons and premium locations to your advantage. Think of it as channeling your inner Jerry Jones, but with less glitz and more s’mores.
Unlike NFL teams, you’re not locked into predicting demand months in advance. You can be nimble. If you notice bookings slowing down, drop those rates just a smidge to entice campers. Got an unexpectedly warm spring and campers knocking on your (metaphorical) door? Raise those rates like your revenue depends on it—because it does.
This flexibility is what turns ordinary campground owners into legacy-builders. It’s not about squeezing every penny; it’s about recognizing value and meeting your customers where they’re ready to pay.
Here’s where Campground Accounting—the CPA team with a passion for RV adventures and progressive accounting—takes the field. We help you:
Our playbook isn’t just about taxes (though we never miss a deadline). It’s about creating systems that let you focus on what matters: breathing life into your campground and the experiences you provide.
Whether you’re running a family-friendly retreat or a getaway for RV enthusiasts, your pricing doesn’t need to be set in stone. Like NFL teams, you can adapt and thrive by strategically aligning prices with demand. So, take a page from the pros’ playbook: price smarter, keep those sites full, and watch your profits grow.
And remember, when it comes to making the most of your investment, you’re never alone. Campground Accounting is here to help you stay ahead of the game, so you can focus on creating memories for your guests (and maybe even catch a game or two yourself).
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Donna Bordeaux, CPA with Campground Accounting
Creativity and CPAs don’t generally go together. Most people think of CPAs as nerdy accountants who can’t talk with people. Well, it’s time to break that stereotype. Lively, friendly, and knowledgeable can be a part of your relationship with your CPA, as demonstrated by Donna and Chad Bordeaux. They have over 50 years of combined experience as entrepreneurial CPAs. They’ve owned businesses and helped business owners exceed their wildest dreams. They have been able to help businesses earn many times more profit than the average business in the same industry and are passionate about helping industries that help families build great memories.