March 5, 2024
Picture this: You're on a camping trip, marshmallows in one hand, ghost stories in the other, and an evening of stargazing ahead. But wait! There's a grizzly bear in the woods... no, not that kind of friction - we're talking about the kind that turns your dreamy campground business into a nightmarish episode of 'Survivor'.
Hi there, I'm Donna Bordeaux from Campground Accounting. I'm not just your typical number-crunching CPA; I'm also an RV enthusiast with a passion for making your campground business less 'Blair Witch Project' and more 'The Great Outdoors'.
In my latest video, I discuss the dreaded 'F' word – Friction. Ever tried to buy something online and found yourself jumping through flaming hoops to get to the checkout? That's friction, my friends, and it's scaring away your customers faster than a raccoon in the campsite trash cans.
One major culprit? The reservation process. Without an online reservation system, you might as well be sending smoke signals to attract customers. It's time to press play on your bigger ideas and embrace the digital age.
And don't forget about your check-in process. If your customers are queuing longer than it takes to pitch a tent, you've got some streamlining to do.
Consider platforms that store visitor information for faster repeat bookings. Because let’s face it, nothing ruins the camping mood quite like filling out endless forms under the flickering lantern light.
By eliminating friction at every touchpoint, you create a seamless customer experience that leaves them singing Kumbaya around the campfire instead of running for the hills. So, are you ready to breathe life into your campground ownership? Well, pack up your gear and join me on this journey to a friction-free future!
Still curious? Click to read the full article and discover how to turn your campground business into a s'mores-filled paradise.
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Donna Bordeaux, CPA with Campground Accounting
Creativity and CPAs don’t generally go together. Most people think of CPAs as nerdy accountants who can’t talk with people. Well, it’s time to break that stereotype. Lively, friendly, and knowledgeable can be a part of your relationship with your CPA, as demonstrated by Donna and Chad Bordeaux. They have over 50 years of combined experience as entrepreneurial CPAs. They’ve owned businesses and helped business owners exceed their wildest dreams. They have been able to help businesses earn many times more profit than the average business in the same industry and are passionate about helping industries that help families build great memories.